New "People Talking About This" Metric on Facebook

A new statistic for Facebook pages may serve as a valuable measuring stick to see how engaging your brand or company's page is. The new "people talking about this" metric on Facebook will take into account when people:

• like a page
• answer a question on a page
• like, comment, or share a page’s status update, photo or video
• tag the page in a photo
• mention the page in a post
• RSVP to an event hosted by the page
• check in to that place

This information will be available only to the page's administrator. For more information on this metric read this post from www.allfacebook.com, or this article from Mashable.